Communication lies at the heart of any business. You should be conversational (e.g. write using the kind of words you might use if you were having a conversation) but not as though you were having a conversation. This is commonly found in a business communication all over the Internet. We were both very clear in our minds about which part this was and so never bothered to clear this up.

Many entrepreneurs and leaders will admit that some information needs to be available on a need to know basis to prevent that information from slipping into the hands of the media, competition or enemy. Of course this is similar to a business writing blog that is found quite commonly online today.

The future of communication will show us more of the same, just as “The Road Ahead” predicted over a decade ago. When so much of communication is usually down to visual clues in a conversation when those visual clues are not available communication becomes much harder. Many entrepreneurs and leaders will admit that some information needs to be available on a need to know basis to prevent that information from slipping into the hands of the media, competition or enemy. Is it true that not everyone can be trusted with information? Many people would agree, some would go so far as to say that humans cannot be trusted with information, but why? Well, information is power and if you power-up those who cannot control their integrity levels or choose not to, then in a way giving them the information makes you an accessory to their actions.

But that’s not all this technology will do and there will be entrepreneurs and innovators bringing you new applications for these new fantastic business communication tools, as fast as they can think them up. There is a simple thing that can be done to improve any businesses communications and yet few businesses ever pay any attention to it. This did not mean believing they were stupid (something business people often wrongly assume about those who read their communications) but that they just knew nothing about what I was trying to get across.

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